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We help new creators build sustainable, authentic brands in a world drowning in AI slop.
GD Nerds! Here's the #1 question I get asked about by our readers: I want to launch a website, share my content, and start selling to my audience. I'm terrible with websites. What do I do? If you try to do this on WordPress, you have to deal with things like plugins, hosting setup, software updates, and constant maintenance. There’s a big learning curve, plugins cost money, and you’re looking at weeks of planning to get a bare-bones site off the ground. And maybe some developer costs as well....
GD Nerds, The internet is chock-full of influencers. Most are shills that sell crap to people further down the chain than them. Or prostitute themselves to brands for money. The worst kind, though, tend to deal in information or “specialist knowledge” that only they possess, and most of the time they’re completely full of shit. Whether they’re standing next to Lambos or taking selfies inside “their” private jet (that never seems to be flying), this special class of influencer is known as a...
GD Nerds! It's Sunday, the day of rest. Or, if you're in the UK like me: the day before yet another half-term with two kids under the age of six. From now on, we'll be doing our Sunday Round-Up where we share all the most popular posts and content from the previous week. It's been a busy one too, so there's plenty of stuff to get stuck into including why you shouldn't use AI to write your book, CRMs for creators, and why we moved 100% of our email operations to Kit. Here's all the big hitters...