GD Nerds!
It's Sunday, the day of rest.
Or, if you're in the UK like me: the day before yet another half-term with two kids under the age of six.
From now on, we'll be doing our Sunday Round-Up where we share all the most popular posts and content from the previous week.
It's been a busy one too, so there's plenty of stuff to get stuck into including why you shouldn't use AI to write your book, CRMs for creators, and why we moved 100% of our email operations to Kit.
Here's all the big hitters from last week.
🚀 Best CRM For ConvertKit Creators & Side-Hustlers
5 top CRM tools for creators that integrate beautifully with ConvertKit. No fluff — just tools that help you grow faster.
Read it here →
❌ Why Using AI To Write Your eBook Is A Terrible Idea
AI can help — but writing your whole eBook with it? Here’s why that’s a massive mistake and what to do instead.
Read it here →
🤖 We Need More Authenticity, Not More AI Content
AI tools are everywhere. But has it gone too far? We argue it has — and what creators should do next.
Read it here →
🧠 Enshitification Now: Deepfakes, Kaku & 3i Atlas
Deepfake videos of Michio Kaku are fooling people. Welcome to the future of content hell.
Read it here →
💀 AI Slop, Model Collapse & What Creators Should Do Now
AI-generated garbage is everywhere. Here’s how to stand out and still win.
Read it here →
🔒 How To Never Get Burned By Big Tech Algorithms
Practical steps for creators who don’t want to be slaves to the algorithm gods.
Read it here →
📉 You Don’t Need 10,000 Email Subscribers To Make A Living
You’ve been lied to. Here’s what actually matters.
Read it here →
🧲 How To Get The Right People On Your Mailing List
Not all subscribers are equal. Let’s fix that.
Read it here →
🚫 No, You Don’t Need To Go Viral To Succeed As A Creator
Sustainable growth > chasing viral moments. Always.
Read it here →
📬 The 4 Best Email Platforms For Creators (With Decent Free Tiers)
Don’t pay until you need to. These platforms let you scale without spending a dime upfront.
Read it here →
📉 Why Less is More With Your Mailing List
List size doesn’t matter as much as you think. Engagement > vanity metrics.
Read it here →
That's it for today. As always, if you have any questions about anything covered above or you need help with something, just hit reply. I'm always here to help.
Cheers,
Richard
PS: I want to make the CR8TR Newsletter as helpful as possible, a community. But to do that we need your feedback. If you have a few minutes, it'd be awesome if you could complete this survey for me!
My Current Tool Stack 🛠️
You don’t need a hundred tools to run a successful project, just the right ones.
Here's what I currently use in my day-to-day tech stack:
✅ ConvertKit (Kit): This is my go-to email marketing platform. I use it on all my major projects (including this one).
✅ Unbounce: For landing pages and converting social media traffic into email subscribers. It's cost effective and easy to use.
✅ Manychat: Automates lead-gen with DMs on Instagram, FB and TikTok. Not essential, but very powerful.
✅ Squarespace: Great for quick website builds when Wordpress isn't necessary. Comes with built-in e-commerce and newsletter functionality too.
That's all for the core stuff, you can find a complete list of all the tools I recommend here.
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